Peanut Butter Cheerios HowToDad Commercial

General Mills unleashed this new #HowToDad campaign to promote Peanut Butter Cheerios, which is billed as “The Official Cereal of Dadhood.” They also launched a companion Tumblr which fleshes out the promotion with nuggets like:

  • “Never say no when you can say ask your mother.”
  • “Work hard, dad hard.”
  • “Dadhood: No weekend alarm clock necessary.”

Want to see some other great dad commercials? Check out 4 Commercials That Make Dads Look Good.

1 Comment

  • Michael says:

    Finally some recognition for Men, in this case Dads. I for one am getting totally fed up with sitcoms, ads, and demeaning articles showing men as buffoons. Bravo for General Mills to run this ad.

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